Are you ready for an all-in-one Ecommerce solution? -
Whether you're selling an app such as digital content or software, there will always be a time when you need be thinking about what you can do to make money from your service, and grow your business.
Subscription? One-time payment? What will my service or product will be offered worldwide? What is the buying experience going to be similar to? What will be the process for collecting payments? There are infinite number of issues that could be going through your mind as you start exploring the ecommerce possibilities for your company.
Investing resources into homegrown tools and collecting point solutions from third-party vendors will only get your company so far. But how do you know when it's the right time to invest in a comprehensive ecommerce solution?
For your convenience, here are some aspects of both internal and external aspects to consider before deciding whether an all-in-one ecommerce solution is right for you and your business.
The External Factorsand the State of the Ecommerce Industry
Digital commerce is becoming a popular choice for consumers.
There's an chance for companies to gain access to this market growing. And the key to success comes down to focusing on customer experience.
The focus of businesses must be on global consumer preferences.
The popularity of cross-border commerce is on the rise. Forrester estimates that cross-border shopping will comprise 20 percent of all e-commerce transactions by 2022 and sales will reach $627 billion. The majority of consumers aren't worried about where they can find an organization when it comes to making a purchase on the internet. Also, they are putting high hopes for their shopping experience.
The key to be successful in the growing global landscape is the ability to accept international payments that offer localized prices, currencies, and languages, and maintain international and local compliance with taxes and regulations. A good e-commerce platform can manage localized purchasing customer experiences for every client around the globe.
The internal factors that affect your Business
The rising costs associated by using DIY or point solutions is creating disjoined ecommerce experiences.
At first glance, it might seem sensible to put your own funds into creating a homemade ecommerce solution. Actually, a Nelio's customer Nelio has explored the homemade route before deciding on 's complete ecommerce platform. But, such products typically require a large amount of time and resources to maintain. Your internal teams could be used for other things, like the development of new services and products to aid in the growth of your company.
However it is not possible to limit to the variety of points that your company can purchase to manage each piece of the online shopping experience. Yet, all of these tools can cost your company more in the end time, as well as limiting the ability of your company to provide the best e-commerce user experience customers have come expect.
Insufficient conversion rates can limit the potential of your earnings.
When it comes to poor conversion rates, it's typically you, not the customer. Are customers of your site shocked by tax-related surprises? Are they worried about site's data security and the transaction? Are they dissatisfied with the limited selection of payment options?
There are a myriad of factors that contribute to poor conversion rates for your site. And all-in-one ecommerce solution can provide you with the best methods and standards in the industry that inspire confidence in your site visitors. If you're not seeing the amount of sales you were looking for, it could be time to consider making changes.
Checkout processes that are out of date can interfere with the growth of your company.
Third-party hosted checkout pages or clunky checkout processes won't make it any more. Consumers expect a seamless, branded experience throughout the entire checkout process. If they don't get what they want, they will turn to other companies. And depending on the resources of devs for updates to your pages on products wastes time and money.
Take the time to do an audit of your checkout flow. Heatmaps are a great way to identify areas where customers are dropping off prior to making a purchase. Combine that knowledge together with a top ecommerce service that will help you build contemporary purchase experiences that include pop-up checkouts right from your product page, being able to include discounts and special offers, along with cross-sells as well as up-sells. This is all without having to count on the support of developers!
Do you have some external and internal factors weighing the same area? Perhaps it's time to make the switch to an integrated e-commerce platform that can manage all aspects of the online shopping experience for your company. Schedule your custom demo today.
