Expand your list of email subscribers faster by using lead magnets

Send lead magnets, opt-in-freebies via emailwithout any additional equipment or storage for files required.

Today, you're able to give away a lead magnet, without requiring individuals to sign-up for an account. Your offer will be delivered to their inbox right away and will provide a more efficient browsing experience for anyone interested in your content and increasing the number of email subscribers to you. Win-win!

Read on to learn how making lead magnets available for mail delivery, and also when you should use this technique.

What freebies could I provide in exchange for a freebie ?

There are two ways to create your lead magnet with a brand new email delivery option:

(NEW) Email delivery Free digital download delivered via email, with no sign-up for an account required

Checkout free product requiring an account to sign up for access

    For email delivery:    

You can set up any online download product to be your lead magnet for free, not requiring an account signup. This is the most convenient method for users to receive the freebie you offer -- all they need to submit is their contact information (and name, should you decide to gather that data).

Digital downloads could be almost any kind of digital files, such as videos, PDFs, audio, images, and text files. You can also combine multiple files into one lead magnet.

    For checkout:    

You can use any product type as a lead magnet by creating it as a no-cost product that has a a checkout process . The process requires users to register an account.

The advantages of this strategy can be realized by offering additional product types (like online courses, webinars and workshops) and encourage upsells as well as ensure that customers have access for the long term to the product (and any future updates) for clients.

How to set up your lead magnets for email delivery

You can enable email delivery in the Pricing settings for any digital download type of product. Under pricing Select the Freeoption and then Email delivery as your sign-up process.

Once you publish your product, you can:

use the automatically-created product sales page as a lead magnet landing page to share in campaigns and emails

embed a lead magnet opt-in form onto any website page by adding a Featured section and selecting the lead magnet model

Go to our demo site for the illustration of the Lead magnet opt-in email form and a website for lead magnets .

Do you want to start building? Check out this guide for step-by-step instructions as well as more information.

Don't have a account yet? Begin building your email database for free now.