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Prospective customers frequently add items or services into their carts on the internet before leaving a site without shopping. The same is referred to by the term "abandoned cart" or "abandoned checkout." Research shows that customers abandon carts for 84% using mobile devices, as well as 72% when using computers.
It is possible to recover the sales lost by sending out cart refund emails. The email is a follow-up that's automatically sent out to your clients after 24 hours of abandoning their cart. This way, you'll be able to remain in contact while your store and the products that were abandoned are still to shoppers' minds.
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