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The Brooklyn-based proprietor of a tiny business Carmen Ladipo, her passion to bake began very in her early years. "I've had a sweet tooth since the age of a child, and I'm able to be able to recall it," Carmen tells . "In the middle of my schooling, I was in classes such as Home Economics, where we learned how to make cookies. When I learned how I could sustain my desire of sweets completely on my own. after that it was over."
It wasn't until a few years afterwards that Carmen began to make income from this enthusiasm through beginning a small-scale cookies-related ecommerce company in the background. "I'd just moved from my hometown which I was born and relocated into New York City, and was trying to remember the best way to connect with new people who were more mature," Carmen says. "I got the chance to attend the local gym for climbing and also brought cookies for climbing personnel and members--a truly effective friendship-building strategy." After being "fervently motivated" frequently to promote her cakes, Carmen utilized working hours to establish her own business related to food in Brooklyn.
"It was originally started as a way to make money to bake cakes for local clients sometimes," Carmen jokes. "But during the last 5 years Carmen's Cookies has evolved into an online-based business that has delivered cookies throughout the United States for people who are strangers, as well as friends."
We talked with Carmen about her approach to balancing her social and ecological impact of her company, and how she operates her solo company, and how she manages other obligations and tasks in addition to the tools that enable Carmen's Cookies to function smoothly.
The significance of local communities as well as the social impacts
Anyone who visits Carmen's cookies' Carmen's Chocolate site and social media is welcomed immediately with a warm welcome by Carmen's brand. The slogan is "Providing happiness for the bond the two of you make." Carmen's selections include seasonal and new flavors such as the ras el-hanout and matcha lemon. Also, there are classics such as chocolate chips made of brown butter and the orange clove. Just a quick look through the reviews on the cookies will help you appreciate the joy the cookies provide to people around the world.
Since the beginning that Carmen's Cookies wasn't just about selling cookies. "I believe that food entrepreneurs are responsible to the environment and their local communities to be mindful of the impact they have on their communities," Carmen says.
"There is a myriad of factors that influence the creation and sale of food items that require attention and scrutiny to ensure that they cause the least damage to the environment. This is the reason I am always conscious of where my ingredients are sourced from, as well as what producers have a view of their environmental and social ramifications." Carmen is open to her customers on her website regarding the sources of the ingredients she makes use of. It even offers an interactive method to find out where the baking chocolate she selects to use is sourced from.
Her commitment to the cause doesn't end there. "It's essential for me to discover ways to help support the efforts to ensure food justice throughout all of the Brooklyn communities," Carmen says.
"Every year , I select one that works directly alongside its community members to encourage the growth of its economy and sustainable agriculture. I contribute a percentage of my profits every year to such causes as I would like Carmen's Cookies to create an impact in the community it's selected to be a part of." Customers are able to check out the website's About page to find out where Carmen has contributed a part of its profits.
"As for"the Carmen's Cookies community," Carmen adds, "it's an amazing experience to see the people come together to charity of different causes throughout the years. It was wonderful being able to give contributions in the hundreds of dollars to various national and local charities supporting food justice and the marginalized communities with cookie sales was an amazing high point."
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