Marketing professionals' guide to interactive video quizzes

Nov 18, 2022

An online game that is engaging is likely to be the ideal way to use a video marketing arsenal to engage the viewers.

The videos also inspire viewers to interact with the videos in order to increase their memories of the occasion in addition to increasing the reach on your content.

Are you looking for answers concerning the most efficient method of by using video testing to you train your staff and also help your business grow? You're in the right place thanks to this helpful. This article will explain the basic principles of quizzes on video, how to make use of it, aswell for the most efficient method to create one .

What you'll find

  1.       What is an YouTube evaluation?
  2.       4 ways you can use interactive video quizzes
  3.       How can you make an interactive video game by making use of
  4.       Pop (video) quiz

What video-based test do you have?

The users have the choice of selecting from a variety of possibilities to respond to the questions you have posed, or simply take the time to skip questions they don't want to answer. Based on the type of question that you've answered you'll be asked:

  • Keep reading until you have received a response from a person who answered your query or
  • The branch is able to be extended into a brand additional section at the choice of the user

Whatever you decide to do, making a video quiz (psst! It's easy to design an interactive quiz- we'll demonstrate how within the next couple of minutes) offers a variety of advantages, including:

  • Better viewer engagement. Instead of just interacting with your video by hitting the pause button, and then go, interactive quizzes allow your viewers be involved with the video by responding to questions that are strategically posed.
  • gathering feedback from users who visit your website. Additionally, if you use video quizzes to provide the viewers with information, you may make use of the questions for collecting feedback. Simply include a "no multi-choice format' poll in the middle of the video and request your viewers to evaluate what they thought of the content.
  • Improved segmentation of viewers. Based on the responses that viewers give on your video You can segment the viewers into groups that share the same features. Use the data you have acquired to determine the type of customers that you wish to attract via targeted marketing.

There are four different ways you can use Interactive Video Quizzes.

1. Offer relevant and relevant information that is relevant and relevant.

Use video-based tests to help learners understand what material best suits their needs as well as the ideal equipment for the task.

2. Get customer feedback

The opportunity to ask for feedback from people who have seen your new products and finding out how satisfied clients are with your service or instructional videos is an the perfect opportunity to gather opinions.

What's the best product? It is possible to gather feedback on ideas to develop products. Create and release short video clips of your idea (based on requirements of your customers, for example suggestions to include additional features for your SaaS tool , or to offer a new pricing structure) and ask users to rate to comment on their thoughts on the concept.

3. Make sure you are knowledgeable about your guests

It's an excellent possibility of using video-based tests to gauge the comprehension of marketing professionals as well as the creators of course materials who are creating educational materials. It is also possible for companies to use videos to test their employees' understanding in the course of providing annual education (think DEI, IT, or cybersecurity training, the majority of companies must train their employees about).

This example video of a problem from the Radisson Hotel Group shows how they make use of exams in their training for hotel workers to be taught the importance of offering superior customer care.

4. Facilitate education

It's not simple. However, the capability of breaking it down into smaller pieces and make it a more engaging experience with videos is a great approach to make it more simple to master.

Furthermore, you can add an incentive system for the test. This is sure to draw the participants to pay attention, and help them retain their interest much better. In this instance, for instance, this EMS Interactive video to train participants to earn points according to the questions they answer:

How do you create an engaging game with

For starting the process, you'll need

  • A user account that has enabled the Interactive Add-on to be enabled
  • A video from the past that's been prepared for use as interactive content.
  • This list of questions and possible solutions, in which you'd like to ask your viewers

HTML0 How do you design an online test that is only seven steps

  1. Hotspots can be included as a feature or overlay in the video. It is possible to include Quiz questions in your video using multiple hotspots that appear over a particular time period in the video. Or perhaps by having overlays appear at specific times during the video. Below is an example
  1. To edit or remove questions, or to control the questions, start by opening the " Question manager"by making a hotspot or element overlay. Once you've made questions within the Question Manager you are able to add additional hotspots and element overlays that can help you answer your questions.
  2. In the Question Manager you can modify your answers, edit or add questions that you've written, then remove them to go back to the hotspot you created or put them over the other components. There is a drop-down menu to choose the questions you've answered from your answers that you've created.
  3. Fill in the relevant details of your answer, including the score. Then, check that the answer is correct. After you've entered the data you're searching for, click the Add button to save your details within the hotspot.
  4. Follow these steps again to locate additional hotspots or overlays that are related to the same test. It's crucial to make sure that at the very least one of your responses is right, to ensure you're capable of tracking the test's progress.
  5. When you have finished your video, it is permitted to use results resultselement in the Overlay Editor to show results back to your viewers in real-time.
  6. It is possible to save and watch your exam on video!

Pop (video) quiz

Just kidding!

The bottom line is that videos provide a wonderful way to engage and educate your customers more effectively, be it employees in the workplace or potential buyers. Utilize the results of your tests to better understand of what your customers want and help them distill complex details into an appealing and captivating style and attract potential buyers with creative ways to attract customers.

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