A Playbook for Creating an instructional video course
It is true that making online courses can take a great deal of work and can be an highly labor-intensive process, especially when you make a whole lot of instructional videos. What could help make more efficient the creation and designing of online courses? Stories.
Elise London is an expert in video production who films all of our internal and marketing classes The key to creating a memorable and enjoyable online course is using stories when planning and providing information.
The ability to identify the story in the subject matter you're studying and structuring your contents according to the methodology of telling stories using hero's stories is an exciting way to change the course. Know everything you must be able to do in order to design your own, efficiently and effectively designed engaging online course, which provides all the tools that you require.
Jump ahead:
- A great subject for instructors for online instruction
- The process of arranging and planning an online course
- Shooting your course video content
- Do you have the skills to design your own online training courses?
This is the perfect topic for your online course
It's not necessary to have an original, creative, out-of-the-box idea to design your online class.
Choose a subject that is popular. An understanding of the marketplace and what you want to achieve are essential. Here's how:
Be aware of what's currently resonates
Use data measurement tools like Google Analytics to find high-performing books. Find an ebook about specific topics that do exceptionally well? Consider expanding it into a detailed video course.
Additionally, you could take a survey of your list of subscribers to determine what subjects they would be interested in for an online class. Also, you can make the same survey available via social media (if there is an active public of the social media platform) in addition to the communities you're associated with.
It is essential to pick an area your students have an interest in.
Deepen your dive, don't widen it.
How can you do? Recap the emotional challenges your audience faces when tackling the subject.
You can think:
- What type of confusion is the situation causing confusion as we seek to fix the problem?
- Do you have feelings that are too overwhelming that they require help to overcome?
Live streaming, for example, the answers might be a concern as they create their very debut live stream. The topic of the course will then be "How to easily establish live streaming so that you don't get overwhelmed."
One of the top tips you could use for the course's name
When you're searching for a name to describe your course consider what your audience feels with regard to the subject you're working on and incorporate that in the name.
The process of planning and organizing your online course
Elise recommends using hero's search to design the online training course. It comprises:
- The problem that the students targeted by your course have to face. Find these by answering questions students have about the course's topic.
- Helping them overcome obstacles and finding solutions. The time is now to divide the material into smaller pieces and to make videos that include every lesson responding to questions.
- Then the will be available to enjoy the promised improvements . Give additional tools, such as checklists or templates that will help students achieve success applying their knowledge.
Here's how to dig out the attendees' questions and desired results for planning and structuring your event.
Know about the kinds of questions the people you are targeting might ask
Do not think about it. Instead, take these steps:
- Search Reddit as well as Quora to make an index of frequently requested questions.
- Survey and call one-on-one with the learners to answer questions directly.
- listen to phone calls made by customers of the sales and support teams to answer any questions commonly asked by customers.
- Explore bestseller books Index pages of the bestsellers on Amazon for a better comprehension of the issues they discuss in relation to the topic of study.
If you've hosted webinars about the topic, it's possible to review some of the queries attendees had to gather information that can aid you in conducting the research you want to carry out.
Part the subject of the class into buckets
Next, you must consider the concerns and issues that the person you're speaking to in order to break your subject into narrative components that are connected to one another in the next phase of the process of learning.
"Instead of saying that we'll teach you using an interactive software' (which is a broad notion that's hard to wrap my mind over), say "We're training beginner advanced, intermediate and intermediate capabilities. This way, your subject for your online course] will fit in one of the three categories." Elise London, Senior content production manager
Just cut "disparate concepts " in smaller pieces, and place them in buckets so that, when you're looking at the plan from a distance it's simpler to view the larger image."
An idea to organize your class
It's important to set out the course's structure to meet the needs that your students have, no matter their level of learning. It's not difficult to share excessive amounts of information. This may confuse students due to the danger of sharing knowledge (a mental bias which assumes that the audience is as knowledgeable as you do). So remember to review the design of your course so that it is easier to understand.
The video lessons will be scheduled
- You must take care to address the concerns that your students face in relation to the issue which a class on video can solve.
- Respond to questions by offering solutions to the problem that they're trying to solve.
- Make sure to capture the video, and then provide further resources that can help students in making changes.
Video on demand with scripts
pro tip
Shooting your course video content
You'll need the tools
For setting up a proper setup and production tool kit to produce the best set-up, you'll need to have the following items:
- Microphone camera (two at a minimum) and a 3- or 4-point lighting kit
- Learn Management System (LMS). It hosts the video content and make it accessible to the students. Examples include: Teachable, Podia, and Kajabi.
- . A platform with no ads for recording, hosting and editing. You can include interactivity in instructional videos, which you may later upload to your LMS.
- Teleprompter. Display device that displays the text moving on screen, so that it's easy to users on screen to take videos.
- Music pedal. It's an affordable pedal that is operated with a foot, which allows users to alter the orientation of the screens.
The perfect set for video production
Elise suggests:
1. Avoid using overhead fluorescent lighting
These can cause stark shadows upon your face. Sometimes, fluorescent lights flicker and give off an alarming green color, which could impact how well you present your videos and their the consistency.
2. Record completely dark, minus any natural light
The lighting conditions of the natural world may change during the day, and when you record for an extended period of time it's possible that the quality of the light that you record won't be as it should, Elise warns. It's also an issue when you decide to move sections of a video to an entirely different one.
3. Set your cameras at different angles
This camera can't "just make editing more interesting" (which is a good thing in the event that you're utilizing scripts that allow you to be able to accomplish all of this in one go) but it aids in getting rid of the monotony of viewers looking into the eyes of instructors."
"More vitally, an additional camera is used to hide cuts," Elise adds. "So when the information you're providing isn't going to be delivered in one shot, then the best way to hide cutting is to employ B-roll or cutting to an additional camera."
4. It is important to keep your background tidy and free of clutter background
Beware of bright colors such as magenta, yellow, and orange since these may cause reflections in the color and cause distraction on viewers. Go for neutral background tones such as dark blue, grey or soft white. They're great for taking photos as well as are easy on the eyes.
Recording your online video course
Recording is a normal thing to be stressful. If you put in the time in planning and executing your recording, it shouldn't be your issue.
5. Always use an Teleprompter
Teleprompters can help you keep your screen from freezing as you attempt to work out what you'll have to perform in the future.
The camera makes recording simpler and helps with editing, however "it will also allow the user to keep their eyes on the camera and look at the teleprompter screen," adds Elise.
6. Use an instrument that can modify the tone between slides
"Instead instead of using a keyboard, or clicker which is accessible on your fingers, you can use the music pedal in order to switch between the slides you're playing. It's an actual USB Bluetooth keyboard with a left and right. The presenter doesn't need to grab the keyboard or mouse to move the device."
Editing your videos on demand
Trim for clarity. You can create a memorable viewing experience following these helpful tips:
7. Refine your edits ruthlessly
8. Include B-roll in your approach to increase the number of participants
A way to cut through boring video chats is to switch between cameras with a consistent rate.
It is also possible to include videos, animations, graphics and slides or even make recordings more personal to provide engaging education experiences.
9. Interactivity layers that take the shape of
- Enjoy a build-your-own-learning path
- Take a look at the hotspots for video that are listed below to find more opportunities to improve your knowledge.
- Jump between sections which have the greatest relevance to these sections (useful to make in-house films regarding the process of boarding)
It is evident that interactive videos improve viewer engagement and increasing retention. Furthermore, you can to assess the knowledge of your students by making video-based quizzes Interactive.
Do you have the skills for creating your own online course?
The procedure of creating an instructional video that the intended audience will enjoy is best described by referring to:
- It is essential to identify the goal you want to achieve
- Data need to be rearranged into a coherent narrative
- The content must be organised to make it simple to read and comprehend.
Remember that if you use the correct equipment you'll have the ability to lessen the burden of producing high-quality instructional videos that provide students with an enjoyable learning experience.
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