How to Create Your Own Application by 2025 (Ultimate Guide) |
The proportion of internet use of mobile and desktop users has shifted in the last several years, with over 50% of all visits now being mobile, many of us are adjusting our marketing and digital strategy to take into account mobile. Although an internet browser with your mobile is useful for certain things for reading texts however, it's extremely difficult to get a website to respond in a completely responsive manner.
What's the solution? An app that is native.
Ten years ago, if you were planning to create an app, you were facing a terrifying journey which required custom-designed branding and development to mention the huge cost. But building an app can be quite simple, especially with the growing possibilities of white-label or premade solutions for your brand. It can now be pretty easy to make an app that reflects your style and which your employees or customers would love.
In this post, we're going to walk you through everything you need to know about making your own white label app from assessing whether you need one to deciding what the best alternatives are for implementing.
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How do you determine if you need an app
The initial question is how to figure out if you really require an app or not. If you're at this point taking these five questions can help you determine whether it's the right time to get an app.
Have you reached your limit of responsiveness?
The majority of website builders offer a mobile-responsive website. It means your site can recognize mobile devices and serve up the content that looks beautiful on it. Although mobile-responsive designs work for text-based content and usually images, many websites reach an issue with responsiveness once you get into other features: log-in screens as well as membership area, videos or courses and so on.
It's difficult to make many of the apps responsive. Often, it's better for your customers just to choose an app.
Do you sell an online item?
If you're selling digital products, then app access is not just good to have but possibly essential for the successful launch of your product. Obviously, it depends upon your customers. When people purchase a digital item or service such as or a membership, they typically are expecting mobile access.
Imagine Netflix without apps. Imagine trying to always access a social media website via your mobile browser.
This is the real problem your clients could face in the event that you're selling digital service or product without the application for them to utilize, and this could be costly for your company in the end.
Are you in search of an engagement?
From the negative into the positive, would you like to build an increase in engagement for your business? Many of the companies developing apps do exactly this, recognizing the value of a vibrant customer base adds to the brand's image.
In this case, Oiselle, a brand that sells running apparel for women, launched the membership community, Oiselle Volee and provided a lot of value as well as a sense of connection to the customers.
An app isn't just about saving your site for mobile. It can create amazing possibilities for customer interaction and as a result-increase the value of your brand.
One of the best things about apps that get away the algorithm, is that you own the audience you are targeting. Your interactions are yours to can have with your audience, and you're not competing for their attention. When they open your app, they are only viewing the posts and content that are relevant to your company. This is pretty amazing.
Have you outgrown the social media platform?
Brands as well as creators frequently turn to social media platforms to control their communities of customers and try to build followings. Many of them struggle against algorithms to get the attention of their followers who are inundated with distractions.
A mobile application is a more effective way of gaining meaningful members or customer interaction without attempting to deal with the limitations of social media platforms.
Are you looking for new ways to assist your customers?
When McDonald's launched its mobile ordering option with their app it was not to solve an issue that they were experiencing. In the end, they have drive-throughs that served customers who didn't want to leave their cars. Perhaps they thought that this was sufficient.
They also developed an app that could call the nearest franchise, send special offers to customers, and then let patrons park, hit an icon, and then have their meal brought out. In addition, they had a stylish BTS advertising campaign (that's a K-Pop group for people who don't belong to Gen Z), and the app growth drove same-store sales to increase by 26% over the course of a quarter during a time when stores were closed!
The McDonald's instance demonstrates that mobile apps aren't just for resolving problems. They're also about helping drive forward with a new set of customers that want new experiences with your brand, and overall creating new ways of serving your clients.
How do you decide what your app needs to do
If you're convinced that you'll need an application, one of the most important things be thinking about before you get down to the brass tacks of building one is figuring out what you'd like your app to achieve. Below are the four things you can ask to decide what you need from your app
What current services require to be replicated?
If you're creating a checklist of what your app should accomplish, a good starting point for those with existing companies is to look at your current web offerings and consider whether they should be offered via an application. Do you run a forum with your website? Do you provide support for customers or reward points for loyalty to brands?
That's the place to start.
What's happening on the web page?
If you're a company that already has a website and you're looking to build your own application is also a good suggestion to review your website to find out what's working and what's not.
It's not worth spending money to duplicate existing applications when they're not working, unless you are able to be certain the app will be more effective.
Making an application can be a great way to get clear on what's working, and what's not.
What innovative mobile applications do you think you could have?
Another thing to think through is what unique applications could provide which the web site cannot. This is a way for you to offer the value of your clients. For instance companies that offer accounting software often have mileage calculators included in the apps they offer to monitor the mileage of business expenses. The features for location in this app make it feasible to include a new feature that would be impossible with a browser and this, provide a huge benefit for customers.
Think through what your mission is. What are you able to offer those who are loyal to your brand? What issues do you address for them? And how could an app help make their lives even more enjoyable?
What completely new advantages could you offer?
The time came when Cambridge University was looking for an answer to link professionals from the field of research in technology and health, they used the HTML0 platform to establish an impressive community that could help advance the development of new partnerships in research and enhance overall outcomes.
Consider new benefits that you've never even imagined before innovative ways to increase an incredible relationship with your customers or members. Will you add activities? A regular live stream? A community? An incentive program?
Everything can be done using an app. So be creative!
Deciding on app features
There is a myriad of uses for an app, but these are the most common options:
- Community
- Loyalty and/or Membership programs
- Forums
- or courses or even training
- Video streaming live or stream
- Location-based features (e.g. find a store, track my running)
- Activities
- FAQs and customer support
- Access to accounts remotely (e.g. banks, utilities)
- Storefronts that are digital
What type of app are you looking for?
Custom-developed
It was the standard way to create an application in the past, but it's less common now and requires employing a professional to develop the app. When you work with a developer are able to get what you'd like from the app, within reason. However, the process can be lengthy and extremely expensive. It's challenging to find reputable designers, and a lot of brands are disappointed when they launch a custom app.
Still, it's an option that many of the top brands around the globe go with. Many of the most popular custom apps are developed by internally-developed developers who work with their branding and user experience teams in order to supervise the whole process and make sure the end outcome is excellent.
If you don't have these kinds of resources It's best to go white-label.
White-label
The option that's increasing in popularity for brands is a white-label app. White-label apps are often better developed and supported over anything you can employ a developer for since they are often created by trusted brands who do every day. There are white-label apps featuring different capabilities, and you'll have to pick the one that best fits your needs. would like to provide your clients.
But a white-label app could be the ideal choice for brands that want to make their own app.
Related article: 7 Best App Creation Software Options for 2024
How to make your own application in seven steps
Once you've got a good understanding of the process and strategy involved in app-building, we can talk about the best way to go about it. We'll guide you through these steps based on how it works for companies who decide to develop an app using Mighty Pro.
1. Be clear about what you need
Once you've got an understanding of what you really need your app to do following the steps above, make a list of the functions you'll require from the app.
You can make an outline of features you need replicated, as well as your wishlist for the upcoming options.
Example
Things I'd like to transfer on the website:
- This is the Q&A Forum
- The training modules
- Chat
Wishlist of new options:
- Live stream
- Design and branding that is custom to your needs. design
- Member profiles
- Find "members near me"
2. Choose a white-label platform
When you've decided what you want your app to do You can then choose the development process that's best for you. We've mentioned before that you'll probably either be hiring a development team or else using a white-label service.
White-label products can be a good choice for several brands, it is possible to select the white label solution which is best suited to your requirements. We'd like to add a plug to Mighty Pro here, especially when you're operating the customer or member community.
Mighty Pro gives you the capability to simplify a variety of your users, such as forums, courses, community, live streaming, great discussion forums, events as well as polls and other! It's all available using your branding by integrating your apps into the Apple App Store and Google Play Store.
We will also guide through the procedure from start to finish. providing advanced analytics, strategies, and technical support after the launch.
3. Plan a meeting, and then an exhibit
Once you're ready, schedule a demo of the white label solution for your app! We'll demonstrate what you can do with Mighty Pro, and give an idea of the solutions others have built.
You can arrange an appointment with us for a consultation and then we'll walk you through the steps.
4. Join our team and make your app come to life
It's not necessary to tackle this on your own. We'll be working closely with you to help you design the very best version of your application for your members and/or customers. We will guide you through the designing and will help you when you create your custom branding to the application.
Basically, you provide your ideas, vision as well as your company's brand. We'll handle the details. Additionally, we'll work with you after your launch to ensure that your success is achieved, providing support, analytics, and regular check-ins to make sure you're reaching your milestones.
5. Try out your application
When you're ready to release the app, make sure you check the completed version to ensure that you're satisfied with the app and it is working! You'll see what your users can feel, see as well as how it performs.
6. Plan a launch strategy
Even though we'll take care in the process of developing your app, you also get pleasure from creating anticipation for the app's launch! The app launch is a great opportunity to promote the launch via your email list as well as on your social media platforms in order to start building excitement for the app.
Here are some ideas you can include in the launch of your app a successful one:
- Offer a raffle or offer a reward for your first adopters
- Review requests can be made in the store for apps (again-offer incentives)
- Create an event which showcases the advantages of your application (e.g. a live stream, webinar or)
Don't forget to make sure the benefit for customers is tied to the way they can use the app to get what they want more efficiently, not in the app itself.
7. Open your app
It's a simple process, but also the enjoyable part. We've taken care of the technical details, so you just get the fun launch without the stress!
8. Ask for feedback
The last, and likely the most important step in building an app is to ask for comments from your customers. Find out what they think of the app, then ask for reviews in the App Store, or Google Play Store if they have!
We'll help you figure out the data analytics and figure what's working and what's not. You can also troubleshoot any issues that you may encounter, and basically make sure the app does the stuff you need to!
Is it time to launch your app with Mighty Pro?
If this post got you excited about launching your own app, awesome! We're here to help. Through Mighty Pro, you can bring your brand's community, content, events & conferences as well as live streaming, videos and events and online courses, memberships, and payments together into beautifully branded native apps that you own and control.