Jon Youshaei's guide to Endless Ideas for Social Media Content Ideas
Success in the online creative industry is dependent on the creators' abilities to produce consistent and innovative concepts for content on social media which entice their audience members.
Innovating and generating new social media content ideas on a regular basis ensures that your followers are entertained and active, but most importantly wanting to see more.
If you're employed in the field of social media, or you're trying to get into the content creation space You'll need to understand how to scale your social media business with the top of the line, Jon Youshaei.
Jon has extensive knowledge - which we'll discuss with you in the near future on ways to generate infinite concepts for content on social media and grow your audience from ground zero. The tips he shares are based on nearly a decade in Instagram as well as YouTube as a Head of Product Marketing at Creator, which is how Jon managed to grow his company and grow to more than 700,000 followers, 430 million viewers as well as land more than 40 sponsors within a short time after starting his own business.
This webinar and blog provide you with Jon's insights, uncovering methods on how you can create your own online empire through unlocking the key to endless creative ideas for content on social media and methods of storytelling.
Are you ready to unleash your imagination and unlock your creative potential within the digital space? Let's get started!
Continue in the article to read more about:
- The secret to social media success
- The Beyonce Research Remix: Three R's of relevance
- The remix model is enhanced by enhancing the HTML0 model
- How to start the journey of a creator
- Key lessons
The key to social media success
Making sure that your content is relevant, searchable as well as consistent and useful is the key to success as a content producer.
People are always looking to their preferred creators for latest trends or for updates on current information or new ways to do things. But sometimes coming up with concepts for content on social media isn't as easy as it seems... So how do creators stay one step ahead of their competitors and take advantage of fresh content ideas? That's what we'll do a deep dive into, with some expert tips from Jon Youshaei on how to become a modern taleteller that will keep your attention.
However, first of all, if you are just beginning to explore the field of creating content It is crucial to know what your specialization is and determine who your intended people are before you learn how to consistently create compelling social media content ideas.
Finding your niche
One of the key characteristics of a niche that it helps differentiate your business from the rest and makes your company more memorable. Ultimately, this will increase the amount of followers you have and increase viewership. It will also help to build loyal customers and increase the amount of money you make. It is through your niche that your name is remembered by other people, especially if you are creating a new business starting from scratch within a highly saturated market.
If you are starting your own business online it is crucial to direct your energy into the specific area that you are an expert in. By having a specific area of expertise, you are able to concentrate on your strengths rather than wasting your time on tackling the entire aspect of your field. Be wary of spreading yourself too thin. Focus on your niche and save precious time for investing in different areas of your business.
Four tips on how to find your niche:
- Identify your unique strengths
- Find out about your competition
- Find your target audience
- Narrow down your skills and areas of expertise
To successfully find your area of expertise, concentrate on your core strengths and the things you do best. This, along with competitive research, audience analysis, and talking to your customers in order to understand what they are looking for, will help you get noticed and enable you to develop targeted, accessible information.
Understanding your target audience
The next essential step to making compelling content is to know who your audience is and what they expect from your brand. If you know your niche, you can find a niche for your products and services and make your marketing campaigns even more targeted.
This can help you create a community around your brand which will give you an idea of what is the kind of content that your viewers want. Be sure to ask your audience what they'd like to hear from you. this will help you gain more insight into the types of content that you should create and how you can narrow down your market even further.
When you're aware of your audience's preferences and that the feeling is mutual and mutual, you'll build a rapport with your followers that'll help make the often daunting task of creating content appear less like a shot into the dark, and instead like a strategically orchestrated program. This will allow you to implement personalized messages in response to the behaviour of your target audience and tailor your content according to the interests of your followers.
As Jon states, your target customers are your primary focus Think of them as your followers, who create your fan base. Understanding your target audience will provide a personalized interest for those who follow which will create an unforgettable brand experience that will enchant the new followers.
How do you generate fresh social media content ideas
The presence of your brand is crucial in social media. Making engaging content can turn your followers into paid customers, which can lead to lucrative sponsorships, and open the door to opportunities you've only imagined in your wildest dreams.
To establish a captivating presence on social media it is essential to provide something distinctive to market that draws users to your brand, by establishing your own area of expertise. Your niche will draw in particular groups of people who are interested by your potential offerings.
The tricky part is keeping those initial visitors hooked with your content - which is why it's imperative to have an organized plan of creating social media content within your pocket.
Before we go into Jon's unique approach to making social media-related content we'll focus our attention on some of the key concepts we will be discussing in the future.
Here are some suggestions that will help you consistently generate new social media content suggestions:
- Narrow in on what type of community you would like to build
- Make it a point to update as frequently as you could - this will create greater the demand
- Begin by introducing more short-form content then transition to long-term content
- Find inspiration from where your audience is
- Get ideas from your viewers simply by asking them through polls
- Conduct thorough research and deep-dive into the desires of your viewers
- If an initial article is getting a lot of attention, you should continue to explore it further
- Make sure that new users are up-to-date to your company's core values and purpose
- Show your audience more of you to create the possibility of establishing a personal relationship
- Repurpose content that was previously posted on other social media channels
In this article, we'll look at how you can leverage some of these ideas by using proven techniques taken in Jon's Inside Accelerator course.
The Beyonce Research Remix: Three R's that are relevant
Jon Youshaei came up with what could very well be the key to not running out of ideas for content creation again The Beyonce Research Remix. Through this technique, Jon delves into a comprehensive explanation of the three R's of importance, which include react, re-explain and reconfigure.
This Beyonce Research Remix is a innovative approach for creating numerous social media content ideas with little effort on your part. This approach is founded on simple principles, and provides insights into how to effectively use audience feedback and engagement to generate content.
This method is known as"the Beyonce Research Remix because of the fact that it is under-rated: Beyonce is a brilliant marketer that we can take and leverage ideas from. Jon states that there's numerous facts people are unaware of about Beyonce and that users can implement to their own businesses as well as their content-creation goals.
It all started with Beyonce's iconic music video for her smash hit track Single Ladies, where the material in the video comes from a pastime choreographer called Bob Fosse who created the choreography in 1969. Frame-for-frame, the Beyonce music video is almost the exact same as the one in 1969, right from the simple backdrop to identical outfits. It turns out that this copy-and-paste event was not an isolated experience.
Beyonce has a history of, well, revisiting history. People started noticing, and Bey was the first to expose herself, using her own words saying to her choreographer that she discovers and takes these works from other artists and copies them.
Jon states how the critics who discredit Beyonce completely missed the point since they claim she's focused on cutting and pasting, Jon thinks she's more about copy with taste. The singer is a bookworm who is obsessed with researching via YouTube as well as Instagram and also has a keen eye for the finer details.
It is possible to take a good lesson from the queen herself: do your homework and maintain your own memory banks. Copying with taste means the mixing of many sources and not only one. It means you elevate the old. You don't just imitate it but you also share the credit and you don't take advantage of it. This is exactly the way Beyonce did.
That leads to the Beyonce Research Remix three step process that identifies how creating fresh content shouldn't cause a lot of stress, self-questioning, and a bad case of writer's block.
The Beyonce Research Remix provides creators with ways that they could get a great content idea from the past and convert into hundreds of different content ideas. So you don't waste all your creativity by trying to create 100 original content concepts. Beyonce Research Remix Beyonce Research Remix teaches you to think smarter rather than be more productive.
Let's dive in!
Method One: React
The first step in Jon's Beyonce Research Remix is react to learn how to fill up your mind with endless concepts for the creation of content, and then the best way to market your brand in order to increase visibility.
How do you fill up your memory bank
React is an essential part of your social media content creation strategy as it's a valuable way to gain publicity and get feedback. If you're struggling to figure out what topics you should talk about and create material around, you're in the right place to get feedback from your followers. We'll discuss the reaction method and its application in analyzing and responding the most popular articles.
Take Reddit, for example. Reddit is the best place to get feedback and unanswered questions. You can find out what your audience wants in relation to what you are already knowledgeable about. It will open the way to the way you can give your viewers answers to questions related to the topic at hand.
The process is simple - make a list of Reddit pages based on your top voted topics. This is as simple as going to Reddit, typing your topic into the search box, and looking at all the subreddits. Put this list into a spreadsheet to help you get more specific about which areas in your niche you are able to explore. Make sure to check back often to find out which subjects are most popular.
The greatest part is that it is possible to post this on multiple platforms including Quora, Instagram, LinkedIn, Twitter, and different communities. It can be immediately reviewed by your audience.
Jon gives a remark that is the likes of "What is posted on Reddit on Monday, ends in Buzzfeed on Tuesday, ends being shared on social media Wednesday, then ends up on Facebook the next month."
True - Reddit is the first place to become viral on the web. If you're at it, you're ahead of many other individuals who don't catch the third or fourth wave. If you find yourself lost staring at a blank screen, now you are aware of the answers that are bubbling out of your particular field.
How can you gain brand visibility
The other key element of the reaction strategy is be able to reach your intended users where they are. The people who aren't making the effort to search to find your website The amount of work on your followers' part may result in them being disengaged completely.
In his webinar Jon explains how a very imaginative ad for Los Angeles City Council. Los Angeles, a government organization, was looking for a graphic designer and they created a quirky post made in Microsoft paint stating that city officials in Los Angeles is now hiring graphics designers. This post went viral in a subreddit, and Jon was thinking about how he could react to this using the Beyonce method.
In essence, he used the model of copywriting with taste and gave credit. Jon took the post and re-created it that was published by his hometown of Los Angeles by bringing in his personal experience and knowledge into the subject as well as elevating it to relate to his specific target audience. This was a raw and authentic - one of Jon's best performing post at the time. A lot of times, posting polished and professional content can make people think they're being sold to, so they avoid it however, making the content relatable could make people put down their scrolls.
Reacting to existing content that is trending will result in increased interaction and connection with the audience. This sends out a personalized message which reads: "Hey, we like what you like, wanna connect?"
Being up-front and honest to your viewers will demonstrate your genuineness, which is why this method stresses the importance of being able to give credit where credit is due. You will also show your brand's authenticity by providing distinct perspectives on the most popular content.
Reacting promotes meaningful interactions in the online world. The public appreciates positive interactions between brands and real users, because it demonstrates that businesses are able to prioritize customer service. Actually that an average of 54 percent of people from the age of 18 and 54 look at brands better if they offer rapid customer service responses via social media. Interacting with customers in a back and forth manner on social media is also a great way to increase the reach of your business as well as its social media profile.
Engaging on social media can create special relationships that brands can leverage to gain insight into their audience. This allows brands to improve their audience's experience, supporting clients when they need to.
Responding to social media posts creates an authentic tone, thereby humanizing your brand. This encourages people to respond positively and to praise you. Search engine optimization has decreased in recent years, however brands that react thoughtfully and maintain an active social media presence receive more natural reach online. Reacting to boost engagement should be a vital part the social media plan.
Method two: Re-explain
The next strategy Jon suggests is to revise your content in order to accommodate different reading levels and tastes. A single size doesn't fit every person, which is why you should consider the effort of your company to communicate things in easy terms to people at different level. This will give you ideas on how to repurpose your content and make it more generalizable for greater reach to a larger audience.
Jon says that the typical reading ability of the adults within the United States is at an eighth grade level, and half of them prefer reading at an eighth grade level even though they have education beyond this. In reality, individuals don't like to read complicated concepts during their leisure time. Thinking about how you can explain something that you research can be a way to remix along with reacting to or copying the idea.
One tool you'll definitely want to bookmark for this purpose is the Hemingway App. It provides clear guidance on how to effectively break down complex written topics into common terms that are understandable for the reader by removing the unnecessary language. This app highlights long and dense chunks of knowledge, and then shows similar alternatives. It also corrects all grammar mistakes and writing errors.
The people who will be reading your content won't want to spend long hours trying to comprehend a concept - they'll want to have the information laid out with simple and straightforward terms. This can increase the understanding of your brand and increase involvement of the audience in your company.
One of the most important aspects of the re-explaining process are the three C's: clarity, confidence, and clarity. Let's explore how when re-explaining information, these three C's will help improve the audience's understanding.
Three C's
The three C's are the essential elements of efficient communication. Your viewers will appreciate providing information in a concise style. This will also help boost audience retention.
- Clarity - State your purpose and lay out your content using simple and straightforward language that is easy to read and grasp.
- Confidence - There is an appropriate time and place to use more sophisticated words. Choose the language you use wisely, and know that you can't show anything to anyone else when they are confused by your language.
- Be concise - Do not use more than one word. Take note of a lot of phrases and descriptions that are double. Be direct and move on!
For implementing re-explaining and the three C's into the creation of content, bear in mind the way you'd go about the content you're creating if you had no prior experience in the field. Is it difficult? Or too simplistic? Try to aim for somewhere at the mid-point of the spectrum, so you're able to recycle content in multiple different ways. Make sure that every piece of your content adheres to the requirements of being well-organized, clear and precise.
Method three Repackage
Jon's last strategy is repackaging. So far, the three C's could help you re-explain how to remix in addition to reacting to what you researched. The third R involves distributing this content you have created in many different ways across different social media platforms.
Jon was a fan of quality over quantity - however Jon is now all about quantities. Some food for thought This is due to the fact that it is the quantity that determines quality because you don't really have a good sense of what is quality for your followers until you've posted more. Are there any lightbulbs flashing in your mind yet?
This is basically instructing you to get out and publish something - could be any topic! As you observe the posts that do well then you will be able to think of different ways you can repackage this content. Say a written post explodes in popularity... This is now your opportunity to use the written material to make video. When you know that there's interest, you can invest more time and energy to create the video. If the video is successful, you can say so. The next step is to repackage the content into an extended YouTube video. For a more lengthy written version then you could compose a blog about it. Best-performing posts will assist get the most impact and engage by repackaging this content.
Take time to analyze the type of content that resonates with your followers. If you notice that your followers are interacting with the content you have created in a short format, that's a good indicator that you might want to push your limits and try longer-form forms of creation. Monitoring your results is the way to figure what posts to spend time revising.
Another captivating way to repackage your information is by using headline templates that feature compelling titles to attract audience attention and drive clicks. The people love headlines that discuss both the good and bad. For example, someone would immediately be captivated by a headline that says "The World's Worst Advice About Social Media." Come up with innovative ways to come up with eye-catching headlines, whether for an article or a video, to help with the process of repackaging your material.
Repackaging content can be a means to alter the way you work in order to your advantage, taking some pressure off your shoulders to continuously come up with fresh strategies. This is simply the expansion of the existing content that is high-quality and of good quality and then presenting it in a alternative format through different channels.
Repackaging your content is that it gives it a new lifespan as well as ensuring that it remains relevant to your target audience. If you are ever unsure of the best way to present your content, simply poll your audience and ask them what they'd love to get to
The remix model is being improved
Researching, remixing, and repackaging are things that many great creators and great artists including Beyonce have to do in order to keep their creative levels up, making sure they're not depleted. Blending from different sources and taking them a step further will ensure that you'll never get bored of ideas about ways to make engaging social media posts.
Now that we've gone over the model of remixing It's now time to incorporate new tools that will help boost your social media content creations as well as the actualization of these concepts.
Incorporating more tools and techniques
- Google Trends - This is an excellent place to begin doing research and seeking ideas. Take what you find and enhance it using the knowledge you have gained.
- TubeBuddy helps you determine the content that will be successful before it's before it is even made available to the general audience. This allows you to grow your channel through optimizing your content.
- Hemingway app. This means that your content will swiftly connect with your viewers in the most efficient and productive way.
The processes are applicable to any niche and industry. Everybody has the capability to remix and repackage content across different mediums if you follow the right strategies to achieve this.
It is important to remember creating your own unique spin on your content. Your expertise will allow you to personalize your content in a manner that is unique and interesting for your viewers. All of the world-renowned creators and artists elevate remixed content in one way or another and prove that this method works for them, it'll be effective for you as well.
How do you get started on your creator journey
Jon's Beyonce Research Remix teaches us that not enough of us look for inspiration from different fields. We aren't looking backward at things that have worked before.
Beyonce herself said she's not having access to a frightfully large database that she's paying hundreds of millions of dollars for... she's seeking ideas and filling up her memory bank in the same way as you would.
There is a quote from Mark Twain that sums up this approach: "All ideas are second hand, consciously and unconsciously drawn from a million outside sources."
You're either in disbelief that you're obtaining the majority of your inspiration without thinking about it or, you could be mindful and follow in Beyonce's steps of actively looking for inspiration. Make sure you have a memory bank by actively seeking out sources of inspiration from other people, and then remix and repackage what you have done your research. Be sure to copy your ideas with a sense of taste!
The remix method of react by re-explaining, explaining, or repackaging is that simple - for you to never again experience the creativity block again and never run out of social media content ideas to come back to, all you need to do is elevate other ideas to match your personal preferences.
Key takeaways
You now have a new perspective of how you can come up with an infinite amount of social media concepts for your content, it's time for you to apply steps like react, explain and then repackage them into your own online business plan.
We covered in our Jon's Youshaei's Beyonce Research Remix model is only scratching the surface of what he actually covers in his Insider Accelerator class which is a personalized 90 day experience which teaches you the most important parts of building a creator business.
Join the Starter or the Full Package and reap benefits that include not needing to think about coming up with social media content concepts again. Your coaching will be hands-on as well as live private sessions, Q&A's, and personal revisions with extensive notes. Diversify your income by learning every tool you require to leverage the power of social media and take your business to the next level.
Have fun creating content!