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A website's footer is a section located in the lower part of a webpage that includes important information to users. They are usually uniform throughout the entire length of a site and provide a secure place to land at the end of a scroll. Think of them like the most effective supporting character on your site. You might not see they are the main focus, but you can't operate without them. They have everything a user are looking for, including Contact information, as well as the links to pages of importance.

There is a chance that you don't think users are able to scroll all the way down the end of a page to engage with the footer. However, research shows otherwise. Chartbeat as well as Nielsen Norman Group showing that people who scroll down a page tend to spend more time at lower part of the page than at the highest.

It's evident that footers are hardly footnotes But how do you get the most value from the ones you have? Here's what you need to know.