Tamkara Adun and her community is revolutionizing the way African culture and language are taught

Learn how creator Tamkara Adun built an engaged education group and brand that is a product that helps students learn the language of the colonized African languages as well as African history.

In the year 2000, when Tamkara and her husband and children left Nigeria into the Netherlands the world was transformed. They had to be immersed into an entirely different culture. Tamkara left her position as an HR, and her children began attending an all-new primary school.

Tamkara was concerned by the fact that, in their history program the children were being taught about history through a European perspective, and didn't contain the tales of Africa's inhabitants and their achievements, or the history of civilizations.

She recalls "They knew a few things about African tradition, however, it was told as an elitist narrative that did not mention the importance of their ancestral ancestors. I wanted them to never get caught up in the tales of others that they forget their own. I wanted them to become knowledgeable and be able be able to comprehend their African background in a way which was authentic and real for them."

Eager to fill this need, Tamkara decided she would instruct them by herself. She began reading books by classic African writers, chatting with her relatives and friends as well as browsing archive websites. "As I began to teach students in my school, I found that I had a lot I was not taught," she remembers. "In the course of teaching the students I taught I had to learn about myself."

Tamkara discovered that if relatives of hers needed this data, there could be others who need it.

"It was an adventure for me. When I realized that I had no choice but to go back. The more you study, the more you realize the amount of information you don't know. I was determined to keep in the study and absorb this fresh information. It was also a pleasure to share. It's a great gift to have. You shouldn't keep only for yourself."

This belief led Tamkara to start an online venture called Odunife which means "Year of Love" in Yoruba so that she could create the notion of reciprocity within groups. There were many people keen to explore historical moments through an African viewpoint as well, and the more she shared her knowledge and helped her students, the more likely they were to be in a position to learn through the lessons she gave her students.

The contributions of the group and their questions, together with her study led to the creation of education programs and ebooks an children's book , a language school as well as the program for 1:1 coaching which expands the global understanding of African history.

A group that is co-operative when it comes to learning

The people who make up the community are the soul and soul of Tamkara's venture. The idea was born when Tamkara created Instagram, a simple social media account named Instagram . Tamkara was keen to document what she was learning even if it was only available to her users. "It was like an echo," she recalls. "I was putting my internet-based content on the web, but no one seemed to be paying attention."

Slowly, Tamkara became acquainted with other people who are intrigued by African cultural traditions with a decolonized, african-centric perspective. The more detailed information Tamkara uploaded and the more people engaged with her in conversations as well as shared with or tag the people they follow. In addition, followers began to share their experiences and personal details, creating a mutual learning community.

"It's an open-ended street that I'm part of and am still learning about."

"I created an idea which people reading comments can expand upon the idea," she explains. "It's an educational group that helps us get a better knowledge of the past and events which have occurred in the course of time."

Tamkara is gaining attention by working with creatives in her field, writing guest posts and leading with passion.

In the beginning, Tamkara contacted thought leaders she liked through direct messages or comments. Tamkara informed them about their work and how it struck her as relevant and shared the posts of their followers in order to amplify their voices. They regularly went to her website and keep coming back to her, to express their gratitude.

After that, people were able to see that she was a passionate worker. "People can tell that you are passionate about your work. This creates trust and builds loyalty. This was all about sharing high-quality content that people are inclined to share and putting my name on the lips of many users," she explains.

In just two years, her Instagram page grew by 50 to 24,000.

Tamkara's online community has been the basis of her work throughout the whole procedure. Together, Tamkara and her supporters have created a positive feedback loop that allows everyone to learn and share their experience by sharing their knowledge. With all the information that is readily available, Tamkara knew it was an ideal time to increase her expertise and launch her first ever product.

Create a community which brings people together to solve problems

"I always keep an eye on people. Most of the time, I observe that, especially in Instagram users will post what they're searching for. If something we aren't able to get, I'm obliged to make an offer."

The author also wrote the children's story Osasu and The Great Wall of the Benin Empire . The story told of African imagination that she wanted her kids to remember as well as she was aware that other communities might be interested in a book about African culture and heritage.

"It's amazing to learn about different cultures part of various parts of the globe. However, African kids must have an appreciation of their history as well. This helps build self-esteem and confidence within oneself." she explains. "I believe that every historic event or story deserves its place on the screen."

The next step was the language school.

African Maafa

She started leading groups of students in teaching her native language in an informal learning environment. "Anyone could connect to Zoom and attend. It was enjoyable. It was a lot of entertainment. There was a space and enthusiasm."

Tamkara Tamkara collaborated with language teachers from all over Africa in the hopes of developing an online school of language .

When people came to her asking questions that had complicated responses, Tamkara created a 1:1 coaching program.

"A lot of people have sent me inquiries. I'd like to make an effort to reply to each of them. But, some need more thought, effort and study. These coaching programs permit us to talk for hours."

In her involvement with her community of supporters Tamkara constantly identifies the needs of her supporters and provides the community with goods that convey information, love and affection.

: A versatile platform for multi-passionate entrepreneurs

An array of topics as well as a continuous flow of inspiration, Tamkara needed a place to store her ideas. That led her to .

"I needed a platform that would give me a range of possibilities," Tamkara reflects. "I am a morning person who has a myriad of ideas running through my head. I was searching for an online platform that could allow me to have all of my thoughts in one place."

"Having my staff available when I encounter technical issues alleviates my anxiety and stress trying to solve everything by myself. They've not only provided me with assistance however, they've also helped me establish my business" she shares.

"I'm highly communicative, and I love being able to communicate for my friends and family to get in touch with me. If I'm online and online, I are able to contact me instantly. In the event that I'm not online I'll get notified by email so I'm able to reach them. You can also deliver messages via broadcast to my whole viewers, or to a group of people who may be curious about one of my services. It's changed the game."

The quick answer is that creators require devices that allow them to produce the highest quality work. According to Tamkara says " removes any technical stress and allows me to concentrate on my creative work which is what I am best at. A person is available to help and assist me. It's very useful."

Tamkara's suggestion is to get assistance and strive towards your goals

In the process of building Odunife, Tamkara learned how important it was to have a solid base of support and be able to take bold steps. Tamkara suggests others adhere to the same guidelines.

Focus on your strengths, and do not go it alone.

Entrepreneurs are often required to have a variety of hats to wear, but Tamkara insists that no one is able to do everything on their own. "You can't do everything," Tamkara emphasizes. "Figure out the best way to accomplish it the most efficiently and then put all your effort towards the area of focus. If you are in areas that you're not as skilled, seek help from others for this task."

Don't wait for everything to work completely

Do you want to find a way to communicate with the world? Tamkara recommends taking the leap and getting familiar with the process.

"Don't just wait for everything to be perfect, because you'll never achieve the perfect result," Tamkara says.

"The way to learn is by doing. If you've got an idea, pursue it. It's impossible to predict what could result from your thought. It is certain that your original idea could change over time and that you'll need to make a few tweaks throughout your process. If you do not wait until the plan is perfect, you'll probably never start."

Discover what you wish to accomplish , and then discover ways for getting there. Get to work.

"We are able to trim the tree using cutting." -"African Proverb

Everything Tamkara is aware of about being an artist came from her artwork. It's quite daunting to start from scratch But there is no assurance of success before you've completed the first step .

"A majority of people could not acknowledge my vision, yet I was convinced that it was something that I was required to do. A lot of times, the brain's intuitive sense can tell us things that do not necessarily have a physical understanding of. If your mind is urging you to perform something and your heart is guided by your instincts in a certain direction, look into your intuition further, and go in that direction."

Are you prepared to begin your own adventure? We'd love to go along with you. Join us for your free account today.

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